CULTURAL INDUSTRY AND CINEMA: PROJECTIONS OF GENDER COMMUNICABILITY IN EDUCATION

Keywords:
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Abstract
This study discusses ideologies culturally transmitted by technological artifacts that imprint our desires and sensations, fragmenting and causing the loss of meaning and intellectual stiffening in times of change. It is a question of analyzing gender issues evidenced in school, problematizing the formative processes through cinema, so that a critical, creative experience of dialogical learning and openness to differences can emerge, since the cinema can reeducate the homogenizing bases of the culture. By problematizing the cinema, we generate new hermeneutic understandings to break with trends and convenience in school and make this resource a pretext for educational interlocution, questioning the unequal, petrified and dominating gender narratives, perpetuated culturally. As a result, we indicated that the root cause of communicatively shared problems need a critical-reflexive look at human production, to resist immobility, the naive dissemination of stereotypes and exclusions in social environment. Keywords: Cultural industry. Cinema. Gender inequality. Education.
Author Biographies
  1. Daniel Felipe Jacobi, Universidade La Salle
    Graduado em Teologia pelo Centro Universitário La Salle – UNILASALLE. Integrante do grupo de pesquisa NETE/CNPq.
  2. Elaine Conte, Universidade La Salle
    Doutora em Educação (UFRGS). Professora do Programa de Pós-Graduação em Educação da Universidade La Salle - UNILASALLE, Canoas. Líder do Núcleo de Estudos sobre Tecnologias na Educação - NETE/CNPq e membro do Grupo de Estudos sobre Filosofia da Educação e Formação de Professores - GEFFOP/CNPq.
  3. Adilson Cristiano Habowski, Universidade La Salle
    Mestrando em Educação da Universidade La Salle - UNILASALLE, Canoas. Bolsista da CAPES. Integrante do grupo de pesquisa NETE/CNPq.
References
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Published
2018-08-30
Section
Artigos
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How to Cite

CULTURAL INDUSTRY AND CINEMA: PROJECTIONS OF GENDER COMMUNICABILITY IN EDUCATION. Educação: Teoria e Prática, v. 28, n. 58, p. 374–390, 30 Aug.2018.